Who We Are

Strategy, Flexibility and Change

René and Rocio decided to bring together their expertise and founded Dinero Enterprises in 2013.

Their mission - To empower small business owners, educate and help

them bridge the gap between lending and accounting.

Dinero has grown and developed partnerships with small business owners

who have become an important part of their personal and professional lives.

We recently suffered a great loss, René had cancer and peacefully 

passed away on August 9, 2020.

René's legacy carries on with Dinero Enterprises with all the amazing people who

respected him and loved him, personally and professionally.


At Dinero Enterprises, we understand that change is not always easy,

Your business success is our priority. We approach each of our clients with fresh eyes and develop custom-made strategies and workflows to meet your specific needs.


We are ready to help you come up with strategies for surviving into the future.


Are you ready to step into the future with us?

We’re waiting for your call, and we’re excited to work with you.



Rocío Ritchot

Rocio has over 20 years of experience in the banking and financial industries. Her goal is to make managing your business financials as easy as possible.  She has the talent to increase productivity levels by streamlining accounting processes.  Rocio is a Quick Books Online and

Quick Books Desktop Educator.

Rocio completed the Management Studies Program and holds the Associate of the Credit Union Institute of Canada (ACUIC) professional designation.


Rocio is a Certified Professional Bookkeeper (CPB) through the Institute of Professional Bookkeepers of Canada, an Advanced Certified QuickBooks Online ProAdvisor,

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René Ritchot

Rene was a true entrepreneur, an outside the box thinker with amazing creativity and energy to find solutions.

Beloved husband, father, friend, and business partner.


Dinero Enterprises is part of your legacy.  

You will always be loved and dearly missed.

1971 - 2020

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